Unity Bloom

Spring/2024

130–200mm/140–210mm

Fluoroelastomer

49 $

Available in two sizes, S/M and M/L.

The Unity Bloom Apple Watch band and face are inspired by the growth and resilience nurtured by generations working together to address injustice and dismantle systemic barriers. Each flower shape has a hand-crafted appearance as if cut from paper. Together they service as emblems of truth, power, and solidarity and symbolize commitment to cultivating a more equitable world. One where everyone blooms. Designed by Black creatives and allies at Apple, this band honors Black history for anyone committed to ending systemic racism and building a more equitable world.

Made from a custom high-performance fluoroelastomer, the Unity Bloom Sport Band is durable and strong, yet surprisingly soft. Each band has tiny variations from the special compression mold process and the inherent qualities of the material, making each band unique. The innovative pin-and-tuck closure ensures a clean fit and is laser-etched with one of four unique flower emblems.

Apple is supporting six global organizations focused on uplifting Black and Brown communities by unlocking creative potential with technology.

—

The new Unity Bloom watch band and matching watch face are inspired by the growth and resilience of generations working together to address injustice and dismantle systemic barriers. The flowers all have a handcrafted appearance, as if cut from paper. Together, they serve as emblems of truth, power, and solidarity. The bands have tiny variations from the complex manufacturing process and the inherent qualities of the material, meaning each one is unique. Designed by Black creatives and allies at Apple, this band and watch face are for anyone committed to ending systemic racism and building a more equitable world. One where everyone blooms.